Yoga Gets Easier from Comfort of Your Home, on Demand

Lilias Folan, "The Julia Child of Yoga"

Do you have a home practice? Admit it, not all of us have time to shuffle off to the studio at 5:30am, 6 days a week. No offense Ashtangis! Seriously though, there are days when life gets in the way of a yoga studio class schedule when the only opportunity to get a little mat time in is a few minutes before you go to bed or in random spurts (mommies, big up!) Or maybe you get to one or two classes a week, but that?s only if a studio is close enough to warrant the commute time and/or gas, and you can get your stubborn tuchus out the door. You know you always feel better, if you could just. get. out. the. door.

Which is why practice at home can be such a saving grace, and why the introduction of online yoga classes is kind of a genius idea. DVDs and VHS (ah, a lost art form) are good options, too, but the monotony might wear you out (and why the fluidity of online yoga classes works so well).

So with the ease and accessibility of technology, we have a growing number of webtube videos, but what about the good old fashioned boob tube? A medium that?s still viewed a whopping 28 hours a week by the average American according to the A.C. Nielsen Co.?Really!

It shouldn?t be too surprising, then, that we keep hearing about yoga TV programming. And, with all due respect, this new era of Yoga TV is not your typical Lilias Folan, the ?First Lady of Yoga? on PBS since 1972 (she is awesome though. check her out in her ?terrifically beautiful living room?)

Today?s cast is a wee more hipster than hippie. We already posted about Sadie Nardini?s new ?Rock Your Yoga? reality show debuting today via fancy new health network Veria Living (Dish Network and FIOS). But it looks like cable behemoth Time Warner is getting in on the action as well, with the announcement of Health on Demand, a brandie new channel offering 24 hour access to health and fitness programming.

Via the press release:

Two healthy lifestyle partners, Cooking Light, the only epicurean brand positioned at the intersection of great-tasting food and healthfulness, and Gaiam TV, a streaming video subscription service that includes exclusive yoga, Pilates and fitness classes. Local health care providers will also be able to feature patient education videos on the new channel.

Teaming up with Cooking Light and Gaiam TV, the channel boasts ?new cross-platform advertising opportunities? for marketers.?Think Home Shopping Network meets Oprah?s OWN. Still, it?s making yoga even more accessible and virtually ubiquitous through technology. There are no yoga holograms a la Tupac, yet, but they?re coming! And, yes then the Virtual Yoga contact lens.

How do you feel about yoga on TV? Do you have yoga on TV in your town? Would you watch a yoga TV show?

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Tagged as: Technology, Yoga on TV

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